Krispy Kreme Komes To KBirmingham!

I was walking in to town for lunch today with a friend (Hesam, from the Houston metblog) and we were passing through Victoria square we noticed a growing number of people gathering around a couple of men with a large trolley stacked with white cardboard boxes. Having just passed through the ICC, where the Baptist World Alliance is having some sort of global gathering (which is in no way related to the Godskitchen Global Gathering, which is arguably far more spiritually satisfying ;-)), I assumed it might be a cluster of bible-bashers preaching their piece. We then noticed, however, that the boxes being handed out all carried the familiar logo of Krispy Kreme!!

These fine people are the producers and purveyors of the most delicious and addictive (and sugar packed) doughnuts in the known universe! When I used to live in Houston we used to make regular visits to the local Krispy Kreme store for a fatty Saturday morning treat. Although by the time I’d managed to make my way back to the office the doughnuts were not very warm any more, the melt-in-your-mouth sweetness still provided a great energy boost for the rest of the afternoon.

The new Birmingham location will be opening in Selfridges (within the Bull ring) on September 2nd, at 7am. As it’s Selfridges I guess the prices will be ridiculously overinflated, but these doughnuts will be worth it.

See you there!

6 Comments so far

  1. Liz (unregistered) on July 27th, 2005 @ 8:58 pm

    Great post, and thanks for the heads up!

  2. Tony (unregistered) on July 27th, 2005 @ 10:08 pm

    I feel sooooo ill

    four of us were out at lunchtime and all independently came back with a box each… well, it would have been ashame to have let them go to waste.

  3. rachel (unregistered) on July 28th, 2005 @ 9:40 am

    Oh well now it all makes sense! At the cinema where I work, two boxes were confiscated and they were just sitting in box office for hours and hours and hours. So we decided to ask the manager if we could eat them, haha. We rang, and he let us. He’s our favourite manager now.

    We were quite confused because it says “opens September 2nd” and we were perplexed by the fact it was only July 27th. But now I know they were handed out free, I don’t feel bad about eating someone else’s expensive doughnuts!

  4. Hesam (unregistered) on July 28th, 2005 @ 4:08 pm

    Apologies for the one missing donut – I couldn’t wait for the picture to be taken before eating it…

    Yum yum…

  5. John (unregistered) on July 28th, 2005 @ 4:26 pm

    Enjoy it while it lasts:

    “Krispy Kreme has been in a world of trouble since May 2004, when it announced it would miss earnings expectations and close some stores. At the time, the company blamed the low-carbohydrate diet craze.

    But in subsequent announcements, Krispy Kreme disclosed numerous accounting problems and said it will likely restate financial results as far back as 2001. The company is under investigation by the Securities and Exchange Commission and the New York District Attorney’s office.

    Early this year, Krispy Kreme fired its CEO, Scott Livengood. Last month, it fired six officers whom it declined to name. It described four of the officers as “senior vice presidents … in the areas of operations, finance, business development, and manufacturing and distribution.”

    In its May 2004 release announcing lower-than-expected earnings, Krispy Kreme said it would close nine “underperforming” stores. The company did not say where those stores were, and Smith was unable to confirm whether the two Montgomery County stores closed last week were among the nine mentioned in the release.

    Krispy Kreme currently has “about 380″ stores nationwide, Smith said, which is about 10 fewer than the company disclosed in its last annual report, filed in April 2004.

    In February, Krispy Kreme announced plans to lay off a quarter of its employees, without specifying where.”

  6. Bobby (unregistered) on September 11th, 2005 @ 10:52 pm

    As an employee at krispy kreme i can assure you all that the doughnuts are here to stay, the above artical does not apply to the UK market, and has since passed in the US.

Terms of use | Privacy Policy | Content: Creative Commons | Site and Design © 2009 | Metroblogging ® and Metblogs ® are registered trademarks of Bode Media, Inc.